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Monday, August 18, 2014

Snacking The Future Of Eating?

Snacking The Future Of Eating?

The Dow Jones News reports that due to stagnate growth in their base grocery business, many packaged food companies are increasingly turning to snacks as an avenue for growth. It is no longer about inventing the next big meal idea, but about coming up with the next big snack for the time - impaired consumers who are looking for healthier and flavorful options.

Reports show that nearly 60 percent of snack launches now have a health positioning of some kind as it applies to benefits such as whole-grain, all natural, organic, gluten-free or low and light. So it would seem healthy snacking is a long term trend and the future of eating. Americans will tend to snack more and sit down to a meal less.

Less expensive than meal options, snacks offer the convenience consumers seek, and since they are unplanned purchases, buyers are willing to grab them and go to satisfy their immediate snack craving. Aside from the recent wave of  unique flavor options, snacks are also being developed for consumers looking for healthier options of their favorite munchies.

The public is clearly showing that they are watching what they eat, and they want healthy snack choices. Something that the modern consumer tends to look for, and demand, is a healthy snack with a simple ingredient  declaration while still delivering the most important ingredient-great taste.

Market trends show that a substantial portion of the population has stopped eating three meals a day and gone to 5 small snacks. This obviously has huge implications for the food and beverage industry. When people snack in 2014, they realize they can either eat empty calories or instead maximize their health. In fact 2014's new food trend is clean eating. Clean eating doesn't just mean washing your lettuce before making your salad. Rather, the idea is to eat maximally eat nutritious foods in their most natural, whole state. As more evidence comes out about the dangers of processed food, clean eating tries to side-step the problem of going natural.

While the Paleo Diet (think "Cave Man") was a hot trend in the past year or two, there is now a lighter twist. You can see people following a clean eating approach, choosing plenty of lean meat, low starch vegetables, legumes, nuts, fruit and smart carbs  like farro, an ancient grain that breaks down slowly to sustain blood sugar. Clean eating is not a diet focused on calorie restriction. It is more about enjoying food as close to "nature intended", thus avoiding refined, processed foods and any artificial chemicals, flavors and preservatives. People do not want to feel deprived. They want to thrive.

So what does that mean for anyone that happens to operate a home based business with a product line such as Jerky Direct? There could not be better news! Each and every member of Jerky Direct is perfectly positioned to answer the call to Healthy Snack Alternatives while growing his or her business and profit center. Each one of us has the necessary tools to fill this need for healthy snack alternatives, and we can do so knowing the products we sell and represent are as wholesome and nutritious as they could possibly be.

This is the "perfect storm" of  both eating trends and home based business opportunities. Some of your friends and family will just be interested in buying products from you and snacking away in high protein, all natural organic bliss. But others will want to know "How can I just order that myself and maybe even get my orders paid for?" Jerky Direct Snacks are sourced from the finest livestock and poultry in the world and minimally processed with simple and savory  ingredients that you already know and trust, What better and more trustworthy product to fill the void brought about by more and more people eating on the run and in search of healthy snack options.

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